Dexter Yard

BioMed Realty wanted to position this mixed-use, new construction commercial building as one of the best opportunities to claim space in the coveted SLU neighborhood of Seattle.

They needed to communicate to a varied group of potential tenants that expected more from a property. Our complete brand and identity package looked to what set Dexter Yard above other opportunities in the area—an on-site, indoor playfield.

Open space for the community to grow. With its proposed Field House amenity, Dexter Yard has unique positioning in the market for the community, tenants and retail customers to enjoy events, sporting matches, pop-up markets, conferences and more.

SLU starts + Grows Here

With a tagline like “The best 360° views in the city” the leasing website needed to speak to the property’s intimate views of Lake Union, downtown Seattle and Puget Sound.

Users can see 360º views from the future development, as well as learn more about the building’s amenities and office and retail opportunities.